The Florida Department of Agriculture and Consumer Services intends to purchase multi-media advertisements to promote the "Fresh From Florida" during the Firestone Grand Prix of St. Petersburg. The goal is to increase consumer awareness and drive retail sales of Florida agricultural products bearing the “Fresh From Florida” logo. The contract will be for a period of approximately 8 months, from the date of execution to June 2026. The estimated dollar amount for this contract is up to $100,000.00, with an approximate contract amount of $85,000.00. Key responsibilities will include providing advertising placements and promotional opportunities within the event.
• The contract is for the promotion of "Fresh From Florida" during the Firestone Grand Prix of St. Petersburg
• The goal is to increase consumer awareness and drive retail sales of Florida agricultural products
• The contract will be for a period of approximately 8 months
• The estimated dollar amount for this contract is up to $100,000.00
• The approximate contract amount is $85,000.00
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