2027 CNIP Expansion – WIC, WIC Farmers’ Market Nutrition Program and Senior Farmers’ Market Nutrition Program

The California Department of Food and Agriculture (CDFA) is seeking nonprofit entities or certified farmers’ markets to implement the 2027 expansion of the California Nutrition Incentive Program (CNIP) for WIC, WIC Farmers’ Market Nutrition Program (FMNP) and Senior FMNP participants. Awardees will distribute cash‑value incentives on electronic benefit cards and may provide additional nutrition‑support services, focusing on low‑access, low‑income communities with high diet‑related disease rates. Funding is provided as reimbursements; cost‑sharing is encouraged but not required. The grant is competitive, with a total pool of $750,000 and awards ranging from $10,000 to $300,000. Applications are due 4 December 2026, with award announcements expected January 2027 and a performance period of nine months. • Eligible applicants: nonprofit organizations or certified farmers’ markets that accept WIC, WIC FMNP, and/or SFMNP benefits. • Primary purpose: increase purchase and consumption of California‑grown fresh fruits, vegetables, and nuts among nutrition‑benefit clients. • Funding: State‑sourced, reimbursable grants; no mandatory matching funds. • Geographic focus: low‑access, low‑income areas within California. • Deliverables may include incentive distribution, shopper education, and outreach activities at authorized farmers’ markets.