10-RFP-2053641198-YB - Media Distribution Services

The North Carolina Department of Agriculture and Consumer Services is seeking a vendor to provide media distribution services for the 2026 and 2027 NC State Fair. The scope of work includes developing a comprehensive media program, placing advertisements in various media channels, and distributing advertisements to media companies. The vendor will be responsible for media buying, reporting, and tracking the success of campaigns. The contract term is for one year, with an option to renew for an additional year. The budget for this contract is $445,000.00. Key tasks and deliverables include: • Development of marketing and advertising plans • Media buying and placement • Distribution of advertisements to media companies • Reporting and tracking of campaign success The ideal vendor will have experience in media planning and buying, a comprehensive understanding of the large-scale events industry, and the ability to manage and execute a media program.