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City of Hackensack·New Jersey

Public Relations Consultant RFP

Closes 5/13/2026$50k – $250kRequest for Proposal
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Description

The City of Hackensack is seeking a qualified public‑relations consulting firm to provide professional PR services to the municipality. The full scope—including deliverables, performance metrics, and contract terms—will be detailed in the Instruction and Proposal documents that must be obtained from the City Clerk’s Office or the city website. The solicitation follows New Jersey’s “Fair and Open Process,” and proposals must be submitted sealed by the May 13, 2026 deadline. The City reserves the right to award the contract to the most advantageous response or to reject all submissions. • Services include overall PR strategy, media relations, crisis communications, and related consulting activities for the City of Hackensack. • Applicants must comply with NJ statutes N.J.S.A. 10:5‑31 et seq. and regulations N.J.A.C. 17:27‑1.1 et seq. • Submission must be a sealed envelope labeled with respondent details, the title “Public Relations Consultant,” and the phrase “Sealed RFP Response,” delivered by hand, overnight courier, or regular mail; no electronic submissions accepted.

Attached files

Contact

Timothy Hoffman(Acting City Clerk)

Key dates

Opened
8/4/2026
Closes
5/13/2026

Last updated

Details

Type
Request for Proposal
Industry
Public Relations
NAICS
541820

Budget estimate

$50,000 – $250,000

The notice does not disclose a budget, but municipal PR contracts for a city of this size typically range from $50 K to $250 K annually, depending on scope, staffing levels, and duration. A modest, retainer‑style engagement might be near the lower end, while a comprehensive, multi‑year strategic partnership could approach the higher end. Factors influencing the final amount include the breadth of services (media campaigns, crisis management, community outreach), required staff seniority, and any performance‑based incentives.

AI estimate from the solicitation

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