Lancaster County Rebranding Project

Lancaster County is seeking a qualified design and branding firm to create a unified brand identity system that includes a new logo, a county flag, and a comprehensive brand standards guide. The contractor will work closely with multiple county departments to ensure consistency across all communications, digital platforms, and printed materials. The contract term is up to one year, with deliverables required in stages and final acceptance before payment. The project budget is not disclosed, but the scope suggests a mid‑size professional services engagement. • Develop a new logo system (primary, alternate, icon, single‑color, reversed versions). • Design a new county flag and associated production‑ready files. • Create a full brand standards guide covering color palettes, typography, voice & tone, usage rules, and templates (Canva kits, social media templates, etc.). • Provide all final assets in vector, web‑optimized, and print‑ready formats. • Coordinate with county staff, attend optional site visits or oral interviews, and comply with all procurement, insurance, and reporting requirements.