The 34th Street Partnership (34SP) is soliciting qualified firms to manage and operate a public‑outdoor recreation subconcession on Herald Square Plaza in Manhattan. The selected vendor will install, staff, and maintain amusement rides, arcade games, or similar attractions, provide seating, security, cleaning, and all required permits while complying with DOT, DOHMH, and city regulations. The contract is a one‑year term with up to four optional one‑year renewals, and the vendor must propose an annual fee (plus possible revenue share) and meet extensive insurance and operational standards.
• Scope includes design, installation, daily operation, security, cleaning, and compliance for a non‑mobile, move‑able recreation structure.
• Vendor must cover all utilities, staffing, insurance, and obtain all permits; 34SP retains no financial responsibility.
• Competitive sealed proposals are due 10/13/2026, with questions due 10/7/2026. The award date is not pre‑specified.
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