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U.S. Department Of Defense·Virginia

Navy Talent Acquisition Group Phoenix - Theater Advertising

Closes 8/24/2026$100k – $250kSole Source
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Description

The U.S. Navy’s Navy Talent Acquisition Group (NTAG) Phoenix is procuring a sole‑source, firm‑fixed‑price contract with Screen Vision Media to run on‑screen advertising (video spots and digital slides) before feature films at Harkins movie theaters throughout Arizona. The effort supports Navy recruiting by targeting high‑school seniors and young adults (ages 17‑24) in the Phoenix AOR. The contractor must deliver the creative assets to the government by 28 August 2026, and the ads will run from 14 September 2026 through 18 October 2026. The contract is limited to one theater network and is valued as a small‑business set‑aside (SDVOSB, HUBZone, WOSB, etc.). • Scope: Produce, upload, and schedule Navy video spots/digital slides for pre‑movie display at Harkins theaters across Arizona. • Period of Performance: 28 Aug 2026 (or award date, whichever is earlier) – 18 Oct 2026 (≈ 52 days). • Deliverables: One “each” line‑item covering the on‑screen activations; government provides video content, contractor handles placement. • Target Audience: High‑school seniors and young adults (17‑24) in Arizona, NM, West Texas. • Set‑aside: Small business (SDVOSB, HUBZone, WOSB, EDWOSB). • Award: Sole‑source under FAR 12.102(a); submission due 25 Aug 2026.

Attached files

Contact

Charles C. Christie III(Contracting Specialist)

[email protected]

(771) 229-3513

Key dates

Opened
8/20/2026
Closes
8/24/2026
Duration
52 days

Last updated

Details

Type
Sole Source
Industry
Marketing and Advertising
NAICS
541810
Solicitation №
N0018926QD214

Budget estimate

$100,000 – $250,000

The contract covers a single‑screen advertising campaign across a regional theater chain for roughly seven weeks. Comparable cinema advertising buys for a regional market typically range from $100 k to $300 k depending on inventory volume, creative production, and placement fees. Given the small‑business set‑aside and the limited geographic scope (Arizona only), a realistic estimate is $100 k‑$250 k. Factors influencing the final amount include the number of theater locations, frequency of ad spots, and any additional production services the contractor may provide.

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