Description
The 2026 America First Trade Promotion Program (AFTPP) is a funding opportunity provided by the United States Department of Agriculture, Foreign Agricultural Service (USDA/FAS). The program aims to support the expansion of exports of U.S. agricultural commodities by sharing the cost of certain marketing and promotion activities with eligible participants. The program is open to nonprofit U.S. agricultural trade organizations, nonprofit state regional trade groups (SRTGs), U.S. agricultural cooperatives, and U.S. state agencies.
• The program will provide funding for activities such as market research, trade shows, and advertising to promote U.S. agricultural commodities in foreign markets.
• Eligible applicants must have an active registration in the U.S. Government System for Award Management (SAM) and must submit a complete application package, including a marketing plan and proof of 501(c) status documentation.
• The program has a total available federal funding of $285,000,000 and anticipates making 60 awards.
• The application submission deadline is January 23, 2026, at 5:00 pm EDT.