Description
The Center for Public Health Information (CPHI) at the Columbus Department of Health is seeking a vendor to provide market research data and technology to help eliminate health disparities and advance health equity. The project will provide Columbus Public Health staff with knowledge and skills to effectively use market research technology to make data-driven decisions. The scope of services includes providing access to current market research software and data for Ohio, training on the use of market research software, and access to a technical advisor to train and coach staff on the use of data and software. The desired outcomes include enhancing the effectiveness of public health interventions, gaining important insights into the knowledge, attitudes, beliefs, and behaviors of priority populations, enhancing skillsets of staff to make data-driven decisions, and advancing health equity through the innovative use of market research technology.
• Enhance the effectiveness of public health interventions.
• Gain important insights into the knowledge, attitudes, beliefs, and behaviors of priority populations to meet the public health needs of diverse communities.
• Enhance skillsets of staff to make data-driven decisions.
• Advance health equity through the innovative use of market research technology.