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City of Santa Barbara·California

Economic Development Work Planning and Program Implementation

Closes 8/17/2026$500k – $1.5MRequest for Proposal
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Description

The City of Santa Barbara seeks qualified consulting firms to develop and implement a multi‑component economic‑development program. The work is divided into four inter‑related components: (A) a strategic alignment plan linking city initiatives with regional, state, and international industry‑attraction efforts; (B) work plans to expand economic opportunities at the Santa Barbara Airport and Waterfront; (C) ongoing support and engagement for ten designated business districts, including data dashboards and SWOT analyses; and (D) a proactive communications and marketing campaign to promote existing and prospective businesses. Proposers may bid on any or all components, must submit detailed work plans, qualifications, and cost proposals through PlanetBids, and be ready to start work on 1 Oct 2026. • Deliver strategic plan aligning city economic development with broader target‑industry initiatives. • Produce marketing and opportunity work plans for the airport and waterfront, including stakeholder engagement. • Provide district‑level economic profiling, SWOT analysis, data dashboards, and continuous business‑support services. • Design and manage a city‑wide economic‑communications campaign with branding, collateral, and website enhancements.

Attached files

The solicitation documents live at the source — open the bid source above to download them.

Contact

Marisela Hart

[email protected]

(805) 564-5351

Key dates

Opened
7/13/2026
Questions due
8/3/2026
Closes
8/17/2026
Projected award
9/29/2026

Last updated

Details

Type
Request for Proposal
Industry
Consulting Services
NAICS
541618
Solicitation №
RFP No. 5134

Budget estimate

$500,000 – $1,500,000

No explicit contract value is disclosed; however, municipal economic‑development consulting contracts of this scope (four distinct components, multi‑district analysis, and a communications campaign) typically range from half a million to a few million dollars. Assuming a medium‑complexity effort with a mix of strategic planning, data analytics, and marketing deliverables, a reasonable estimate is $500,000 to $1,500,000. Factors influencing the range include the number of components the firm elects to perform, the depth of data‑dashboard development, and the extent of the communications campaign.

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