The Hamilton County Register of Deeds is seeking a public relations services provider to promote the Property Fraud Alert Program. The primary success metric for this campaign is the number of increased enrollments. The provider will be expected to use various channels, including TV, radio, billboards, digital, social media, and events, to reach the target audience, which includes homeowners, seniors, landlords, real estate professionals, and all real estate owners. The provider will be responsible for creating a campaign-specific landing page, distributing press releases, and coordinating community events. The budget for this campaign is not specified, and the provider is expected to present tiered options for the campaign.
• The campaign aims to increase enrollments in the Property Fraud Alert Program.
• The target audience includes homeowners, seniors, landlords, real estate professionals, and all real estate owners.
• The provider will be expected to use various channels, including TV, radio, billboards, digital, social media, and events.
• The budget for this campaign is not specified.
• The provider will be responsible for creating a campaign-specific landing page, distributing press releases, and coordinating community events.