Focus Group Research Services

The California Institute for Regenerative Medicine (CIRM) seeks a qualified research firm to design, recruit, moderate, analyze, and report on statewide focus‑group research assessing public attitudes toward cell and gene therapy, research funding, and related trust and perception issues. The effort must capture diverse Californian demographics, include at least one Spanish‑language session, and deliver actionable insights for CIRM’s outreach and communications strategy. The contract is capped at $60,000, runs from late September 2026 to the end of June 2027, and requires a single PDF proposal submission. • Design a research plan, recruitment criteria, discussion guides, and regional recommendations (Northern, Southern, Central Valley, Inland Empire, rural). • Conduct multiple focus groups (including mandatory Spanish‑language and underserved‑community sessions), handle translation/interpretation, and ensure cultural appropriateness. • Provide thematic analysis, a comprehensive final report with recommendations, and a presentation to CIRM leadership. • Manage the project within the $60k budget, covering recruitment, moderation, translation, facilities/virtual platforms, analysis, reporting, travel, and any incentives.