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U.S. Department Of Defense·Alabama

Custom US Army Recruiting Branded

Closes 9/2/2026$200k – $500kRequest for Proposal
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Description

The U.S. Army is seeking a contractor to develop and produce custom recruiting‑branded materials and campaigns to support its 2nd Recruiting Brigade. The effort will require creating graphics, print and digital assets that align with Army branding standards and target potential recruits across the region. This solicitation is set‑aside for small businesses under SBA guidelines, and proposals must be submitted by the indicated deadline. • Develop concept designs, graphics, and messaging for Army recruiting initiatives. • Produce print, digital, and multimedia collateral that complies with Army branding and security requirements. • Deliver finished products on schedule, supporting the Army’s recruiting goals for the upcoming fiscal year. • Must be an SBA‑eligible small business; the contract will be awarded based on technical merit and price. • Work will be performed primarily at the Army’s headquarters location in Alabama (HQ 2nd Recruiting BDE, AL 35898).

Attached files

The solicitation documents live at the source — open the bid source above to download them.

Contact

Jael Varela

[email protected]

(502) 626‑1284

Key dates

Opened
8/25/2026
Closes
9/2/2026

Last updated

Details

Type
Request for Proposal
Industry
Marketing and Advertising
NAICS
326299
Solicitation №
W911S226U4241

Budget estimate

$200,000 – $500,000

Based on typical Army branding contracts for a regional recruiting brigade, the total value is likely in the low‑to‑mid six‑figure range. Comparable Army marketing solicitations run between $200 k and $500 k, depending on scope, volume of printed materials, and digital production costs. This estimate assumes a single‑year contract with modest print runs and a modest digital component.

AI estimate from the solicitation

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