Description
Wayne State University seeks a full‑service public‑relations firm to develop and execute a strategic communications plan for the Levin Center for Oversight and Democracy. The work includes creating a comprehensive communications strategy, refining messaging, providing media‑relations counsel, producing and placing op‑eds, supporting a fundraising campaign tied to the Center’s 10‑year anniversary, and promoting the “Learning by Hearings” civic‑education curriculum to Michigan educators. The contract is for one year with a possible six‑month extension, and the university will evaluate proposals on best value (quality, experience, and price).
• Develop and deliver a complete PR strategy and messaging framework.
• Provide media‑relations support, op‑ed creation, and national outreach.
• Assist with fundraising‑campaign planning and promote the Learning by Hearings curriculum.
• Propose measurable communications KPIs and reporting mechanisms.