Feasibility Study for a Global Campus in Sanya, Hainan, China.

The University of Nevada, Las Vegas (UNLV) is seeking a feasibility study for a global campus in Sanya, Hainan, China. The study should assess the demand for undergraduate programs in Hospitality Management and related disciplines, and provide detailed enrollment projections, identify key recruitment pipelines, and define target student demographics. The study should also recommend undergraduate academic programs, propose curriculum frameworks, and assess alignment with UNLV's existing curriculum and delivery methods. The scope of work includes market demand analysis, competitive landscape, academic offerings, English language proficiency, financial viability, staffing and human resources, legal and regulatory considerations, strategic alignment, and risk assessment. • Market demand analysis will assess the demand for undergraduate programs in Hospitality Management and related disciplines within the Sanya, Hainan region, mainland China and surrounding areas. • Competitive landscape will identify and analyze existing higher education institutions offering hospitality or related programs in the region. • Academic offerings will recommend undergraduate academic programs, with emphasis on Hospitality Management, Event Management, Gaming, Sport Management and the Professional Golf Management (PGM) program. • English language proficiency will assess the expected English language proficiency levels of the target student population. • Financial viability will provide start-up and long-term operational cost modeling, project revenue from tuition and other income sources, and assess long-term financial sustainability. • Staffing and human resources will identify faculty, administrative, and support staffing needs, provide a salary benchmarking study for the region, and analyze visa processes, foreign faculty recruitment, and work authorization. • Legal and regulatory considerations will review applicable national and regional regulations for higher education institutions in China, outline requirements for accreditation, licensure, and program approvals, and address legal considerations related to employment law, taxation, intellectual property, branding, and naming rights. • Strategic alignment will assess how the proposed campus aligns with UNLV's mission, academic priorities, and global engagement goals, identify partnership opportunities with local government, industry stakeholders, and educational institutions, and evaluate alignment with broader regional and national education strategies. • Risk assessment will identify and evaluate potential political, economic, reputational, and academic risks, propose mitigation strategies for each risk category, and assess ecological and sustainable development guidelines.