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  5. ›U.S. Pavilion Naming Rights Partnership

City of Spokane·Washington

U.S. Pavilion Naming Rights Partnership

Closes 10/31/2022$1.3M – $2MRequest for Proposal
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Description

The City of Spokane seeks a single exclusive partner to obtain naming rights for the U.S. Pavilion, a 5,100‑seat outdoor venue at Riverfront Spokane. The partner will provide a minimum annual cash contribution of $125,000, fund exterior signage, and receive extensive branding exposure, ticket allocations, and on‑site activation opportunities. The contract may run up to ten years, with the City handling interior signage and promotional support while the partner assumes responsibility for exterior sign design, fabrication, and installation. The opportunity is ideal for firms with strong brand‑marketing capabilities, event activation experience, and the financial capacity to meet the annual fee. • Provide exclusive naming rights and logo placement on all venue marketing and communications. • Design, fabricate, and install three exterior signage units at the partner’s cost; interior signage funded by the City. • Receive estimated $566k annual marketing value, 862k visitor impressions, and hospitality benefits (tickets, venue rentals). • Commit $125k+ per year for up to a ten‑year term, with optional additional in‑kind contributions. • Must meet insurance, registration, and debarment certifications as outlined in the City’s standard terms.

Attached files

Contact

Thea Prince(RFP Coordinator)

(509) 625-6400

Key dates

Opened
9/7/2022
Questions due
10/17/2022
Pre-bid meeting
9/21/2022
Closes
10/31/2022
Duration
10 years

Last updated

Details

Type
Request for Proposal
Industry
Marketing and Advertising
NAICS
711310
Solicitation №
RFP 5729-22

Budget estimate

$1,250,000 – $2,000,000

The contract requires a minimum cash commitment of $125,000 per year for up to ten years, yielding a baseline of $1.25 million over the contract term. Including additional in‑kind marketing activities, signage design, and potential ancillary services could raise the total value to roughly $1.5‑$2.0 million. This estimate assumes the partner meets the minimum fee and adds modest promotional spend; higher‑budget proposals could exceed $2 million.

AI estimate from the solicitation

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