Description
The U.S. Embassy in Guatemala is seeking a qualified public‑relations firm or individual to design and execute a private‑sector partnership strategy that amplifies U.S. Government messaging on voluntary return and the CBP Home App. The contractor will develop outreach plans, create communication materials, coordinate with local businesses, and measure impact. This effort supports diplomatic objectives and encourages collaboration between U.S. agencies and Guatemalan private entities.
• Develop a comprehensive partnership strategy aligned with U.S. messaging on voluntary return and the CBP Home App.
• Identify, engage, and manage relationships with Guatemalan private‑sector partners.
• Produce press releases, social media content, briefing packages, and other communication assets.
• Conduct workshops or briefings for partner organizations.
• Monitor, evaluate, and report on outreach effectiveness and partner engagement.
• Ensure all deliverables comply with U.S. government branding and messaging guidelines.