Missouri Western State University is seeking a vendor to design, implement, and manage a geo‑fencing advertising campaign that promotes three of its academic programs to targeted geographic and demographic audiences in the Kansas City Northland area. The contractor must supply all technical services, reporting, and optional enhancements, comply with a fixed‑price, sealed‑bid procurement process, and ship any required hardware prepaid to the university. The contract runs for one year with the possibility of up to three one‑year renewals.
• Provide geo‑fencing set‑up, keyword selection, impression counts, and performance measurement for three university programs.
• Submit a hard‑copy, sealed, paper‑only bid by 13 April 2016 (2 pm CDT) with pricing for 15‑, 30‑ and 45‑day campaign periods and any optional services.
• Demonstrate prior experience delivering geo‑fencing services to a higher‑education institution with >1,000 students and supply three references.
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