Strategic commercial engagement for U.S.?AU Trade and Investment

The U.S. Mission to Ethiopia is seeking proposals for a strategic commercial engagement project to strengthen U.S.-Africa trade and investment ties. The project aims to expand trade and investment connections, promote innovation and technology transfer, and increase economic opportunities. The target audience includes business associations, private-sector intermediaries, commercial institutions, and other stakeholders. The project should demonstrate measurable outcomes, such as new business linkages, MOUs, commercial networks, and investment flows. • Expanding U.S.–Africa trade and investment connections • Promoting innovation and technology transfer using U.S. solutions • Increasing economic opportunities in ways that support U.S. commercial engagement • Business matchmaking, U.S. experts-led commercial-focused workshops, sector-specific engagements, and activities that address market access constraints affecting U.S. businesses