Domestic Visitor Profile Study

The State of Nevada is seeking a vendor to provide a Domestic Visitor Profile Study. The study aims to gain insights into the Nevada visitor, including traveler demographics, trip spending, and travel behavior. The vendor will be responsible for creating and administering the program, providing timely data, and delivering quarterly visitor volume estimates for rural Nevada. The contract term is expected to be 30 months, with a possible 2-year extension. • The vendor must have experience working with destination marketing organizations and travel industry brands. • The vendor must be able to incorporate a national-level study with state-level information. • The vendor must provide access to the entire national data set and allow for custom questions to be asked for Nevada travelers. • The vendor must deliver quarterly visitor profiles for the state, territories, counties, areas, and cities of Nevada. • The vendor must provide on-demand access to data for analysis and survey segmentation through an online platform.