Residential and Business Survey

The Town of Herndon is seeking a qualified firm to develop, conduct, analyze, and present the results of two statistically valid surveys of town residents and commercial businesses. The surveys will solicit opinions on a range of issues relevant to customer satisfaction with town services. The successful offeror will be responsible for designing a sampling and weighting approach, collecting responses, administering the survey, and preparing results for analysis. The offeror will also be required to present a summary of the methodology and results to the Herndon Town Council. • The surveys will be conducted in Spring 2027, with the possibility of subsequent surveys every other year. • The offeror will be required to work with town staff to develop a survey instrument that results in an instrument length that is optimal for successful completion. • The offeror will be required to provide a detailed project timeline, including milestones and key deliverables. • The offeror will be required to provide separate quotes for the resident and business surveys.