Description
The City of Indianapolis is seeking a qualified vendor to design, develop, and implement a three‑year, regional air‑quality outreach program (Knozone). The effort combines media‑buy planning, public‑facing education, policy research, program design (e.g., EV showcases, bike‑rack distribution), partnership management, and strategic planning. The vendor will be responsible for creating and executing multimedia campaigns, developing curricula and lesson plans, researching peer‑city policies, coordinating coalition partners, and delivering quarterly progress reports while collaborating on an annual plan for FY 2027.
• Media & Communications: plan, produce, and buy digital, broadcast, outdoor, and print assets; track analytics.
• Program Design & Implementation: conceptualize and support EV showcase events, electric‑lawn‑equipment rebate program, bike‑rack distribution, and commuter‑incentive initiatives.
• Public‑Facing Engagement: develop curricula, exhibits, lesson plans, and public‑meeting materials; manage outreach graphics and press releases.
• Policy/Research & Strategic Planning: conduct peer‑city research, develop toolkits, define KPIs, and produce an annual plan within 30‑60 days of contract start.
• Partner & Coalition Management: identify, convene, and brand partners; assist with sponsorship outreach and event logistics.