City of Rifle Marketing Services

The City of Rifle, Colorado, is seeking proposals from qualified US-based marketing firms to provide comprehensive marketing services for a Three (3) Year contract. The goal is to enhance the visibility and appeal of Rifle as a vibrant community for residents, visitors, and businesses. The scope of work includes social media marketing, traditional marketing, website hosting, and special event marketing. The chosen marketing firm will collaborate with city staff to develop targeted campaigns that boost engagement and tourism while highlighting the city's distinct character. • Social Media Marketing: Develop a comprehensive social media strategy, create and manage content across various platforms, and monitor and report on engagement metrics. • Traditional Marketing: Design and distribute marketing materials, develop advertising campaigns for local newspapers, radio stations, and social media. • Website Hosting & Content Creation: Provide reliable and secure website hosting services, ensure that the websites are user-friendly, informative, and regularly updated with current events and city information. • Special Event Marketing: Collaborate with city staff to promote special events, develop marketing strategies that utilize multiple channels to maximize event attendance.