KSU - Search Engine Optimization (SEO) Platform

Kennesaw State University (KSU) is seeking a qualified supplier to provide a Search Engine Optimization (SEO) Platform. The platform should be able to seamlessly integrate with KSU's existing solutions and provide an all-in-one solution for search engine marketing. The contract is for a fixed amount of $100,000 and has a term of one year, with four one-year options to renew at the sole discretion of KSU. The successful vendor will be required to provide a comprehensive SEO platform that includes features such as keyword research, on-page optimization, and link building. The vendor will also be required to provide training and support to KSU's team to ensure effective use of the platform. Some of the key features of the platform include: • International SEO capabilities, such as multilingual content or hreflang tags • Tools or features for optimizing content for voice search or other emerging search trends • Insights or recommendations for optimizing website content for featured snippets and other search engine SERP features • Alerts for keyword rank changes and other SEO performance metrics • Integration with social media platforms and other marketing tools The contract is a fixed-price contract, and the vendor will be required to provide a comprehensive proposal that includes all the necessary features and services.