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University Of Texas At Dallas·Texas

Marketing Services to Advance Global Thought Leadership

Closes 12/19/2025$500k – $1MRequest for Proposal
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Description

The University of Texas at Dallas is seeking a full-service global integrated marketing agency to help the Center for BrainHealth expand its leadership position and reinforce the importance of rigorous scientific evidence. The agency will be responsible for defining a robust thought leadership strategy, elevating the profile of BrainHealth, and increasing its share of voice in media and social media platforms. The contract term is one year with two optional one-year periods. The scope of work includes executive thought leadership, conferences, scientific forums, and other initiatives to position BrainHealth as an integral voice in defining the future of brain health. Some key points to consider: • The agency will need to have experience in global integrated marketing and thought leadership strategy. • The agency will need to be able to elevate the profile of BrainHealth and increase its share of voice in media and social media platforms. • The contract term is one year with two optional one-year periods. • The scope of work includes a range of initiatives to position BrainHealth as an integral voice in defining the future of brain health.

Attached files

Contact

Tonya Bester

[email protected]

(972) 883-5337

Key dates

Opened
12/5/2025
Questions due
12/12/2025
Closes
12/19/2025
Duration
1 year

Last updated

Details

Type
Request for Proposal
Industry
Marketing and Advertising
NAICS
541810
Solicitation №
UTD20251120-TB

Budget estimate

$500,000 – $1,000,000

The estimated budget for this opportunity is between $500,000 and $1,000,000. This estimation is based on the described scope of work, which includes a range of initiatives to position BrainHealth as an integral voice in defining the future of brain health. The contract term is one year with two optional one-year periods, which suggests a significant investment in marketing and advertising services. The value listed in the document is $750,000.00, which supports this estimation.

AI estimate from the solicitation

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