Public Relations Services - Visit Plano

The City of Plano's Visit Plano Department is seeking a Public Relations firm to replace the current provider and work alongside their marketing/advertising agency of record. The engagement will focus on earned media, local PR, and strategic press/media trips. The selected firm will be expected to provide innovative approaches and solutions, incorporate sustainability and inclusivity into their work, and develop public relations plans for other public entities. Some of the key requirements include: • Executive summary • Company profile • Past and present performance • Project management • Documentation, including samples of public relations plans and examples of innovative approaches • Additional proposal documentation, such as brochures and information about the company The City of Plano is looking for a firm that can provide high-quality public relations services and help them achieve their goals.