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  5. ›Black History in Motion - Transit Media Project

State, NYS Department of·New York

Black History in Motion - Transit Media Project

Closes 1/27/2026$500k – $2MSole SourceLogin required
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Description

The NYS African American History Commission (AAHC) has issued a recommendation within its thematic arena of Parks, Recreation, and Historic Preservation to establish a year-round partnership with the Metropolitan Transportation Authority (MTA) titled "Black History in Motion." The objective of the project is to create, display, recognize, celebrate and promote African American history, contributions, culture, and heritage - in and around New York City's public transit infrastructure. The project will utilize billboard placements, digital media, and other marketing spaces within MTA operated infrastructure and platforms. The MTA will oversee implementation of the project within the New York City's transit system in alignment with the AAHC recommendation.

Attached files

The solicitation documents live at the source — open the bid source above to download them.

Contact

Marlana Dugger(Contract Management Specialist 1)

[email protected]

(518) 485-2836

Key dates

Opened
1/5/2026
Closes
1/27/2026
Duration
3 years

Last updated

Details

Type
Sole Source
Industry
Marketing and Advertising
NAICS
541800
Solicitation №
2130209

Budget estimate

$500,000 – $2,000,000

Given that the project involves a year-round partnership and the utilization of various marketing spaces within the MTA's infrastructure, the estimated budget could range from $500,000 to $2 million. This estimate considers the costs associated with content creation, billboard placements, digital media advertising, and project management. However, the actual budget may vary depending on the specifics of the project, such as the number of billboards and digital media platforms used, the duration of the partnership, and the scope of the content creation.

AI estimate from the solicitation

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