Retail, Mobility and Demographic Software

The City of Georgetown is seeking a retail, mobility, and demographic analytics platform to support economic development, tourism, and strategic decision-making. The platform should provide location intelligence, demographic analysis, consumer behavior insights, mobility data, and economic development analytics. The successful proposer will be required to provide a subscription-based software platform, implementation and training, and ongoing user support. The contract will be for an initial term of one year, with the option to renew for up to four additional years. • The platform should have the following features: trade area and visitor analytics, site selection and real estate analysis, retail and tenant recruitment support, foot traffic and performance benchmarking, demographics and psychographics, economic development marketing support, and event and activation analysis. • The proposer should have experience in providing similar services to municipalities or similar organizations. • The proposal should include a detailed cost proposal, certifications and acknowledgments, and references. • The City reserves the right to request additional information, clarify any aspect of the proposal, and negotiate the terms and conditions of the contract.