Description
The Florida Department of Transportation (FDOT) seeks a qualified vendor to design, implement, and manage a two‑year “Target Zero” outreach and public‑awareness campaign for District Seven, aimed at improving roadway safety and reducing traffic‑related injuries and fatalities. The contract runs from Feb 1 2027 through Jan 31 2029 and requires a blend of strategic communications, community engagement, digital advertising, data‑driven performance measurement, and optional subcontracting for services not offered in‑house. Proposers must be registered in MyFloridaMarketplace, authorized to do business in Florida, and meet insurance and E‑Verify requirements. Key dates include a technical‑questions deadline (Oct 26 2026), proposal submission deadline (Nov 2 2026, 9 AM), technical proposal opening (Nov 2 2026, 10:30 AM), and price‑proposal opening/intended award (Nov 30 2026).
• Scope: develop outreach strategy, create educational materials, run digital ad campaigns, conduct community events, collect and report performance metrics.
• Mandatory registrations: MyFloridaMarketplace, Florida Department of State, Florida DBPR (if applicable).
• Evaluation: technical score ≥ 80 points plus price evaluation; highest total score receives award.
• Required deliverables: technical proposal, price proposal, insurance certificates, vendor certifications, and compliance forms.
• No pre‑proposal conference; all questions must be submitted in writing by the technical‑questions deadline.