Digital Marketing Services

The University of Akron is soliciting proposals for a one-year contract, renewable for up to two additional one-year periods, for digital marketing services to engage with prospective students and drive higher student enrollment. The contract was awarded to Fathom. Key aspects of the contract include the development and implementation of a strategic digital marketing plan. Some of the key points of this contract include: • The contract is for a one-year term, with the option to renew for up to two additional one-year periods. • The contract is for digital marketing services to engage with prospective students and drive higher student enrollment. • The contract was awarded to Fathom. • The University of Akron is the agency that created and decided to award this contract. • Shandra Irish is the point of contact for this contract.