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  5. ›RFP 2017-24 Covered California for Small Business…

Awarded contract·Covered California·California

RFP 2017-24 Covered California for Small Business - General Agents

Won by Beere & Purves Inc. +2 more$750kAwarded 8/3/2018Multiple Award
Contract source

Awarded vendors

  • Beere & Purves Inc.
  • BenefitMall
  • Word & Brown Insurance Administrators, Inc.

Description

This contract awards three qualified General Agents to provide end‑to‑end enrollment, sales support, training, marketing, quoting, and quality‑control services for Covered California’s Small Business Marketplace. The contractors will act as the primary liaison for independent agents, manage multilingual enrollment assistance, and ensure accurate submission of applications to health‑plan issuers. Compensation is commission‑based and will be negotiated after award; the contract runs from September 1 2018 through December 31 2019 with the possibility of renewal for up to five years following a 60‑day notice period. The solicitation required extensive administrative documentation, a sealed hard‑copy proposal, and adherence to detailed technical and performance criteria. • Scope: General Agent services including enrollment, agent training, marketing, quoting engine integration, and application “scrubbing.” • Award: Three vendors (Beere & Purves Inc., BenefitMall, Word & Brown Insurance Administrators, Inc.) were named in the Notice of Intent to Award. • Terms: 14‑month initial period, commission‑based compensation, optional extensions up to five years, strict audit and record‑retention requirements.

Attached files

Key dates

Bids closed
7/11/2018
Intent to award
8/3/2018
Awarded
8/3/2018
Starts
9/1/2018
Ends
12/31/2019Renews
Duration
16 months

Last updated

Details

Award type
Multiple Award
Procurement
Full and Open Competition
Industry
Insurance
NAICS
524210
Solicitation №
RFP 2017-24

Contract value

$750,000

No explicit contract dollar amount is disclosed. Typical commission rates for health‑insurance general agents range from 3‑7 % of premiums. Assuming the Small Business Marketplace represents roughly 1,000 groups with an average annual premium of $10,000, total premiums would be about $10 million per year. At a mid‑range 5 % commission, annual payout to the agents would be ~$500,000. Over the 14‑month term this equates to roughly $580,000, and allowing for additional marketing and administrative services pushes the estimate to the $750,000‑$1 million range. Therefore a reasonable ball‑park for the contract value is about $750,000.

AI estimate from the award documents

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