Social Media Services

The City of New London is seeking a vendor to manage its social‑media presence for a ten‑month period, focusing on Facebook and Instagram to promote tourism, economic development, and community engagement. The contractor will develop strategy, create and schedule content, coordinate with the City’s marketing firm, and manage the City‑owned accounts, while paid‑media spend and video production are handled separately. The contract is capped at $10,000 and requires the submission of two paper copies plus an electronic copy on a USB drive. • Provide organic social‑media management (strategy, content creation, posting, community interaction) for Facebook, Instagram, and Twitter. • Coordinate content across the City’s website (NewLondonCT.org) and tourism sites (DevelopNewLondon.com). • Deliver monthly reports and maintain collaboration with the City’s marketing agency, Quinn & Harry, for paid‑media coordination (outside the $10k budget).