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  5. ›RFP 26-35-214988 Advertising and Marketing Services

Alaska Railroad Corporation·Alaska

RFP 26-35-214988 Advertising and Marketing Services

Closes 10/27/2026$500k – $2MRequest for Proposal
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Description

The Alaska Railroad Corporation (ARRC) seeks a full‑service advertising and marketing firm to support its corporate‑wide promotional initiatives. The contractor will provide strategic counsel, creative development, media planning & placement, research, analytics, and reporting for a variety of traditional and digital channels. Work will be performed on an as‑needed basis via task orders, with an initial two‑year contract period (option to extend up to five years). Proposals must be submitted electronically via Dropbox and a hard‑copy mailed by October 27, 2026. Minimum qualifications include at least five years of comparable work and current service to five similar public or private entities.

Attached files

Contact

Sazil Say(Contract Administration Specialist)

[email protected]

(907) 265-8747

Key dates

Opened
9/29/2026
Closes
10/27/2026
Duration
2 years

Last updated

Details

Type
Request for Proposal
Industry
Marketing and Advertising
NAICS
541810
Solicitation №
26-35-214988

Budget estimate

$500,000 – $2,000,000

The RFP does not disclose a contract value. Based on typical state‑level full‑service advertising contracts for a transportation entity, a two‑year engagement could range from $500,000 for a modest scope to $2,000,000 for a comprehensive, multi‑channel campaign with media buys, creative production, and analytics. Factors influencing the final amount include the volume of media purchases, the breadth of creative deliverables, and any optional extensions.

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