CREATIVE & AD DESIGN MARKETING SERVICES

The State of Wyoming is seeking a creative and technically proficient visual media firm to provide comprehensive marketing and ad design services for the Wyoming State Fair. The selected firm will be responsible for planning, producing, and delivering professional multimedia assets that showcase the Wyoming State Fair's people, livestock, events, and facilities. The firm will also provide media assets to support related advertising and promotional efforts across various platforms. The contract term will be for one year, with the option to extend for up to two additional years. • The firm will collaborate closely with Wyoming State Fair Management and the Marketing & Communications Liaison to plan, produce, and deliver creative marketing and visual media assets. • The firm will ensure visual consistency across all creative outputs, utilizing provided brand guidelines and approved logos. • The firm will provide media assets to support related advertising and promotional efforts across various platforms, including television, radio, digital, social media, web, and print. • The firm will provide a comprehensive project management plan, including progress reporting, major decision-making, sign-off procedures, and internal control procedures. • The firm will identify all required work activities, milestones, and deliverable dates, personnel house of effort, and responsibilities for the deliverables and each work activity.