Description
The City of Norcross is seeking a mobile data analytics solution to provide foot traffic analytics related to special events and merchant activity. The solution should offer customized searches using flexible geofence boundaries and provide data in various report formats. The city aims to use the collected data to strengthen existing events, provide downtown businesses with actionable insights, and assist city departments with strategic planning. The initial contract term will be for 1 year, with up to 2 additional renewal option years.
• Total attendance at special events
• Demographic profiles of event attendees
• Geographic origin of visitors
• Peak days and times in downtown Norcross