The Workforce Solutions Borderplex is seeking a Brand Ambassador to improve the quality of their public interactions. The selected individual will travel across far West Texas to ensure that government services are delivered with clarity, empathy, and consistency. The contractor will coach staff and refine communication materials to create a more human-centered experience for job seekers. The contract is scheduled to begin in September 2026 and requires candidates with expertise in communications or customer experience. Key responsibilities include supporting staff in sharing information, modeling and reinforcing human-centered interactions, and promoting a culture where every customer feels guided.
• Support staff in sharing information in a way that is simple, accessible, and focused on the customer's next step
• Identify and flag instances where messaging is unclear, overly complex, or inconsistent
• Assist in refining language guides, messaging templates, and customer-facing materials
• Model and reinforce interactions that feel personal, respectful, and supportive
• Coach staff through real-world scenarios to strengthen their confidence in customer communication
• Promote a culture where every customer feels guided rather than processed
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