Media Buy Vendor Services

The Mississippi Department of Wildlife, Fisheries, and Parks (MDWFP) is seeking proposals from qualified media buying vendors to support its statewide and regional marketing efforts. The selected vendor will provide services including strategic planning, placement, and reporting of paid media across various platforms. The vendor will be expected to maximize the agency's budget to achieve statewide reach and measurable results in support of conservation awareness, license sales, state park visitation, and public engagement with MDWFP programs. Key services include: • Broadcast and streaming • Terrestrial and streaming radio • Digital display, video, and audio advertising • Social media ad placements The vendor should have experience working with government agencies or conservation-related organizations and be able to provide case studies or examples of previous successful campaigns.