The San Mateo County Resiliency Media Campaign is a contract awarded to True North Inc. to provide media and communications strategy services to the county. The contract is for an initial engagement of up to three months, with the possibility of extension. The county is seeking to improve its public education and community resiliency efforts in response to the COVID-19 pandemic. The scope of work includes developing a media campaign to promote public health and safety. Key aspects of the contract include:
• The contract is for a media and communications strategy services
• The initial engagement is for up to three months
• The contract is subject to execution of a written contract
• The award decision is conditioned upon final approval by the Emergency Operations Center Incident Commander and the successful negotiation of a contract.