Strategic Tourism Plan Update

This contract awarded by Snohomish County calls for the update of its Strategic Tourism Plan, a comprehensive effort to revise, modernize, and enhance the county’s tourism strategy. The selected vendor, Otak, Inc., will be responsible for researching current tourism assets, stakeholder engagement, market analysis, and producing a revised plan that aligns with regional economic goals. • Scope of work includes data collection, stakeholder interviews, competitive analysis, and a full written plan with recommendations. • The solicitation followed a standard Request for Proposals process with a due date of 9/8/2022 and an award date of 3/1/2023. • No contract value or term was disclosed publicly; the award was made on a lump‑sum basis.