Awarded vendors
- AdPipe Inc
Description
The University of Georgia is seeking a supplier to centralize and organize video content via AI-powered platforms. The selected supplier will provide a platform to store, organize, and search video content, as well as create new content using AI-powered tools. The contract has an initial term of 1 year and 4 optional 1 year renewals. The awarded supplier, AdPipe Inc, will provide the lowest yearly cost and comply with all UGA data security protocols. The contract aims to drive donations and engagement across digital channels by repurposing existing video and content into short, engaging assets tailored for different social media platforms, paid ads, email marketing, press releases, websites, and more. Key features of the platform include platform storage, folders, an asset library, a clip library, a graphic library, an image library, a post library, and a video library. The supplier must also provide training to DARCOMM staff on the platform, custom asset creation, ROI reports, and best practices on video. Some of the key benefits of this contract include the ability to modernize the way digital channels communicate, drive fundraising and engagement, and alleviate some of the video needs in the digital space.