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  5. ›Travel Trade CRM Platform, International Travel Trade…

Awarded contract·New Mexico Tourism Department·New Mexico

Travel Trade CRM Platform, International Travel Trade Reporting and B@B International Tourism Industry Event Services

Won by Real America Marketing Company$346kAwarded 6/25/2026Single Award
Contract source

Awarded vendors

  • Real America Marketing Company

Description

The New Mexico Tourism Department is procuring a four‑year, fixed‑price suite of services that combines travel‑trade research, a custom Customer Relationship Management (CRM) platform, and an inbound tourism tradeshow for the Four‑Corners region. The vendor will deliver a RMI TRIP Report™ covering UK and German‑speaking markets, produce destination‑level reports for Albuquerque, Santa Fe and Las Cruces, and provide one‑hour consultations for each local DMO. A custom, GDPR‑compliant CRM will consolidate four tourism data systems, support up to ten data‑import cycles, and give unlimited user access with ongoing technical support. The award also includes planning and execution of an international inbound travel tradeshow, covering logistics, buyer/supplier coordination, travel costs for targeted buyers, and on‑site technology.

Attached files

Key dates

Bids closed
7/31/2026
Intent to award
6/25/2026
Awarded
6/25/2026
Starts
8/2/2026
Ends
8/2/2030
Duration
4 years

Last updated

Details

Award type
Single Award
Procurement
Sole Source
Industry
Hospitality and Tourism
NAICS
541511
Solicitation №
60-41800-26-CP275

Contract value

$346,200

The solicitation explicitly lists a total estimated cost of $346,200 (base $320,000 plus $26,200 estimated tax). This figure aligns with the stated contract amount and covers four years of services, including software development, data integration, consulting, and tradeshow execution. No additional fees or optional renewals are mentioned, so the contract value is taken as $346,200.

AI estimate from the award documents

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