Marketing Services

Region 4 Education Service Center (ESC) is soliciting proposals from qualified firms with demonstrated expertise in full-service marketing, branding, communications, and digital strategy to support Region 4 in advancing its strategic priorities across a complex, multi-brand ecosystem. The selected awardee(s) will serve as a strategic partner to Region 4—working collaboratively with Region 4 leadership and staff—to develop, implement, and optimize integrated marketing strategies that drive brand alignment, campaign performance, stakeholder engagement, and measurable outcomes including adoption, utilization, and revenue growth. Services will span brand strategy and identity development, multi-channel campaign execution, digital and paid media management, content and creative production, website development, CRM and marketing automation, market research, event marketing, sales enablement, and analytics and performance optimization. Some key points to consider: • The contract term length will be stated in the Contract, RFP, Purchase Order, or other Contract document. • The contract may be awarded to multiple vendors for different services based on expertise, capacity, pricing, and alignment to specific scopes of work. • The vendor will be required to function as an extension of the internal marketing team while following established internal approval processes and brand standards. • The vendor will be expected to provide timely and accurate technical advice and sales support to Region 4 ESC and Region 4 ESC staff. • The vendor will be required to comply with all applicable laws, ordinances, rules, regulations, and orders of all public authorities having jurisdiction for the safety of persons and property to protect them from damage, injury, and loss.