Social Media Program Mgmt

The Pennsylvania Turnpike Commission is seeking proposals from qualified vendors to provide comprehensive social media management services. The goal of this engagement is to enhance the Commission's digital presence, strengthen audience engagement, promote key initiatives, and support strategic communication priorities across multiple platforms. The selected vendor will be responsible for managing the Commission's social media accounts, creating and implementing a social media strategy, and providing regular analytics and reporting. Key responsibilities may include: • Developing and implementing a comprehensive social media strategy • Creating and curating engaging content for various social media platforms • Managing and responding to comments and messages on social media • Providing regular analytics and reporting on social media performance • Collaborating with Commission staff to ensure consistency and alignment with overall communication goals. The contract is expected to last for 2 years.