Marketing Services

Texas Tech University is seeking a marketing services provider to provide supplemental marketing support for various departments. The provider will be responsible for developing marketing strategies, creating content, and coordinating with university departments. The contract will be for a maximum of four years, with the option to renew for up to four one-year terms. The university is looking for a provider with experience in marketing services, particularly in higher education. Some key points to consider: • The provider must comply with Texas Tech University's identity guidelines and brand standards. • The provider must have experience in providing marketing services to institutions of higher education or similar organizations. • The provider must be able to develop metrics to measure the performance and results of the marketing services. • The provider must be able to coordinate with university departments and the university's marketing and communications team.