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  5. ›RFQ - Out-Of-Home Media Services

Tennessee Technological University·Tennessee

RFQ - Out-Of-Home Media Services

Closes 5/1/2026$10M – $25MRequest for Quotation
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Description

Tennessee Technological University is seeking a qualified vendor to provide comprehensive out‑of‑home (OOH) media buying, production, installation, monitoring, and reporting services across the State of Tennessee. The contractor will manage the full lifecycle of short‑term (3‑4 week) advertising campaigns for the university and, optionally, for other state‑wide higher‑education institutions, covering a wide array of media types such as gas‑pump toppers, ice‑box wraps, bar coasters, digital OOH at gas stations, and more. The contract will be a firm‑price, non‑escalating agreement for an initial five‑year term (with potential extension up to ten years), and the vendor must maintain liability insurance, licensing, and compliance with university and state regulations. Evaluation will be based on qualifications/experience (25 pts), technical approach (45 pts), and price (30 pts).

Attached files

Contact

Janice Scarlett

Key dates

Opened
4/1/2026
Questions due
4/8/2026
Closes
5/1/2026
Projected award
5/27/2026
Duration
5 years

Last updated

Details

Type
Request for Quotation
Industry
Marketing and Advertising
NAICS
541810

Budget estimate

$10,000,000 – $25,000,000

No budget ceiling is disclosed. Based on a 5‑year firm‑price contract covering statewide OOH inventory (hundreds of locations, multiple media formats, production, logistics, and reporting), a reasonable ballpark is $2‑5 million per year, yielding a total contract value between $10 million and $25 million. The range reflects variability in the number of campaigns per year, media mix, and potential inclusion of other state universities.

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