UGA Advertisement-Related Marketing & Design Services Agency Contracts

The University of Georgia is establishing a multi‑award agency contract to provide professional advertising, marketing, design, and strategic consulting services across the campus. Vendors will be placed in a pool and called on for work such as brand management, digital strategy, creative production, broadcast advertising, and media‑placement support. The contract will be based on hourly rates and a cost worksheet, with volume‑based discounts, and all work product will be “work‑for‑hire” owned by UGA. • Services include advertising, public relations, digital advertising, broadcast (radio & TV) spots, newspaper & publication ads, and TV commercial production. • Pricing is submitted via a standardized cost worksheet (hourly rates for roles such as Creative Director, Account Manager, Copywriter, Designer, Technical Specialist) with optional tiered discounts. • The contract is an indefinite‑delivery/indefinite‑quantity (IDIQ) agency contract; UGA may award multiple vendors and split line items as it sees fit. • All deliverables (design files, source assets, data) become UGA property; vendors must comply with data‑protection, security, and confidentiality requirements.