University Bourbon Partner

Eastern Kentucky University (EKU) is seeking proposals from qualified firms to provide an officially licensed bourbon partnership. The partnership will be geared toward providing a bourbon specific to EKU, including an EKU branding and marketing approved logo. The successful offeror will be required to comply with all laws and regulations applicable to the alcohol laws of the Commonwealth of Kentucky. Key responsibilities include distributing bourbon, creating an EKU-themed brand, paying licensing fees, and committing to distribute the EKU-themed craft brand within Kentucky. • The successful offeror must have experience working in retail markets. • All marketing and promotions will be the responsibility of the successful offeror. • The successful offeror will be required to enter into a license agreement with the University's Collegiate Licensing Partner. • The University requires a single point of contact regarding all aspects of any resulting agreement.