Branding, Advertising, Marketing and Related Services

The University of Florida is seeking branding, marketing, advertising, and related services from pre-qualified firms. The services will include marketing campaigns, graphic design, social media management, public relations, and media buying. The contract will be for an initial period of four years, with an option to renew for up to two additional two-year periods. The University has spent between $10 million and $12 million annually for these services over the last two years. The successful vendors will work closely with the Office of Strategic Communications and Marketing to ensure that the University's branding identity is maintained consistently across campus.