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Awarded contract·County of Fresno, Department of Public Health·California

Full Service Advertising and Media Communications Agency

Won by Two Q, Inc.$3MSingle Award
Contract source

Awarded vendors

  • Two Q, Inc.

Description

The County of Fresno, Department of Public Health, is seeking a full-service advertising and media communications agency to provide media and mass communications services to educate and engage target audiences, generate public interest in health topics, and influence positive changes in Fresno County. The agency will be responsible for designing and implementing cohesive and appealing public calls to action, forming a true partnership with the Department, and creating conditions that promote healthy people and healthy communities. The contract is for three years plus two possible one-year extensions. Some of the key responsibilities of the agency include incorporating the Pillars of Public Health and the Healthy Fresno County brand into diverse campaigns, ensuring appropriate staff are available to the Department throughout the programs' campaigns, and explaining the media buy process and budgetary considerations.

Attached files

Key dates

Duration
3 years

Last updated

Details

Award type
Single Award
Procurement
Full and Open Competition
Industry
Marketing and Advertising
NAICS
541810
Solicitation №
18-020

Contract value

$3,000,000

The contract value is not explicitly stated, but based on the scope of work and the fact that it is a three-year contract with two possible one-year extensions, a rough estimate could be in the range of $500,000 to $2 million per year, depending on the specific services and deliverables required. This would put the total contract value at around $1.5 million to $6 million over the five-year period.

AI estimate from the award documents

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