Awarded vendors
- Monica's Comfort Foods LLC
Description
The City of Orlando has awarded a contract to Monica's Comfort Foods LLC for catering services at Leu Gardens. The contract is for a term of three years, with the option to extend for an additional three years. The contractor will provide catering services for events at Leu Gardens, including weddings, corporate events, and other functions. The contract includes provisions for payment, invoicing, and termination. The contractor is required to maintain certain insurance coverages and to comply with all applicable laws and regulations. The contract also includes a marketing plan, which outlines the contractor's responsibilities for promoting Leu Gardens and the catering services. Some of the key points of the marketing plan include:
• Writing blog posts for the Monica's Comfort Foods website about wedding ideas, preparation, and venue needs that will highlight Leu Gardens
• Tagging Leu Gardens in wedding venue related posts on social media platforms
• Designing a venue highlight post for Leu Gardens quarterly and submitting on all social media platforms
• Creating a landing page specifically for wedding leads and referring interested parties to Leu Gardens
• Developing YouTube shorts and Instagram reels about wedding cakes and decor and mentioning Leu Gardens as a premier venue
• Joining Orlando wedding and wedding venue groups on Facebook for additional exposure and potential leads
• Sending out email communications about Leu Gardens events, specials, promotions, and memberships in a quarterly newsletter
• Promoting Leu Gardens in an email blast once a month to email list when discussing weddings
• Setting up a Pinterest account to promote catering services and wedding cakes, additionally making mentions about Leu Gardens on a dedicated Wedding Destinations board
• Enhancing search engine optimization (SEO) to drive more website traffic to Monica's Comfort Foods
• Adding a dedicated weddings page to the company's website to generate more buzz, resulting in more leads
• Launching paid social media ad campaigns on Facebook and Instagram to engage targeted audiences and generate more leads.
The contractor is also required to provide food preparation and menu diversity, and to follow certain food safety guidelines. The contract includes provisions for food preparation, cleaning and sanitizing, and protecting food from contamination. The contractor is also required to follow certain guidelines for time as a public health control, including marking and identifying food, monitoring temperatures, and discarding food that is past its safe holding time.